Program starts on NOVEMBER 22rd, 2022
Registration Ends on Sunday November 19th at 11:59 PM EST!!!
Holiday Hustle
The 38 Day Program that Helps You Keep the Weight Off During The Holiday Season without All of the Additional Holiday Stress
Raise your hand if anything below has applied to you during the holiday season in the past...
You Put on 5+ lbs Between Thanksgiving & New Years Day
Times are different during the holiday season. People eat more (and eat more of the good stuff), stay out later, gather with friends more often, despite it being more relaxed at work you probably pick up the stress in your social life. Most, if not all things, that you did really well for the year completely go sideways once the holiday season rolls around.
You Stress Eat More Often
When I say "stress" I don't only mean that you're upset. You could be bored, anxious....basically looking for any quick fix to make you feel better than you do currently in that given moment. What better way than to grab for some tasty holiday food? The term "comfort food" exists for a reason.
You Start to Workout Less
Not only is it the holiday season, but it's cold and there's less daylight. Couple this with the stress of the holiday season and what we have is a perfect recipe for someone to fall off track and put on some holiday pounds.
"New Year Regret"
New years Day rolls around and you're sitting there wondering where things went wrong in those final 5-6 weeks of the year. You made great progress throughout the year (i.e. lost weight, got stronger, more confident, more energy, etc.) but now you fell off track during the holiday season and you're wondering how you let that happen.
If you identified with any of the above, you are not alone!
What’s up, Holiday Hustlers?
My name is Mike Coval and I’ve owned and operated COVAL Fitness since May 2nd, 2011. That means that I've coached clients through 12 holiday seasons now and I'm about to take on number 13.
Each person that I work with, I do my best to build a strong relationship with. With that comes a lot of ups and downs that we go through.
One of the common "downs" that I would see each and every year during the holiday season is there would be a handful of clients who would make awesome progress throughout the year and then once the holiday season came around they would:
stop making the time to work out due to a crazy, chaotic schedule
get caught up in overconsuming...especially holiday food and alcohol
often times regress with their results that they had worked so hard to achieve throughout the year
Then at the beginning of the year, I would usually get a message from them saying we need to talk because they fell off track and don't know how to get back on.
It sucks to see my clients struggle. It's a part of the process of growing, but I hate to see it when it's preventable.
That's why I created "Holiday Hustle"
"Holiday Hustle" is a 38-day program which is designed to help you:
Continue working out consistently each week via workouts delivered to you with full coaching videos via the "COVAL Coaching" app to continue to raise your level of fitness and keep the pounds off
On days when you don't work out then you will have a movement goal for the day to help you keep feeling alert, mobile, and to help enforce your fitness and weight management goals for the holiday season
Manage the difficulties that come with holiday social gatherings so that you don't beat yourself up over enjoying yourself during the holiday season
Allow you the flexibility to enjoy yourself, but have your "Daily 3" habits that you knock out each day which will help you stay on track and allow you to finish the year strong!
Enjoy the holiday season AND make progress with your health & fitness!!! After all, what's the holiday season with friends and loved ones if you can't enjoy the time?!
I promise you is that from the day before Thanksgiving until the end of the year you will:
Feel in control of your health & fitness during the holiday season. No more waking up on New Years' morning wondering "how in the hell did I get here?" (well, unless you have too good of a time on New Years Eve ;-))
Be able to enjoy the holiday season more this year as you won't have to stress about how you're going to make time for your health & fitness. It's all programmed out for you!
Feel confident going into the New Year as you will be riding a wave of success from the holiday season!
What's Included?
Flexible Nutrition Plan
You will follow a nutrition plan designed to limit the amount of calories you consume without you having to track calories. At the end of the day, the foundation of weight management is caloric balance. We're trying to avoid overconsumption so this is key!
Workout Plan
You will have a 5-week training plan that can be done even if you don’t have any equipment! No equipment and full gym programs are available delivered to you with full coaching videos via the "COVAL Coaching" app. This is complete with coaching videos so you know exactly what you're doing each time you go to the gym.
Accountability & Support
We will have a community dedicated to "Holiday Hustle" within the "COVAL Coaching" app that helps you stay on track and helps keep you inspired throughout the holiday season! You can always message Mike directly in the personal chatroom via the "COVAL Coaching" app
Holiday Hustle Benefits
Some clients have lost up to 10 lbs & nearly 4% body fat...DURING THE HOLIDAYS!!!*
Continue to get stronger, more mobile, and ultimately perform and feel better via the training program provide to you through the "COVAL Caching" app
Have a simple to follow and structured plan to help you stay accountable and on track during the holiday season
*It's a LOT of hard work, but CAN be done. With that said, it's going to depend on how much you commit to the process during the holidays. If you truly enjoy the holiday experience, then don't ruin it by abstaining from everything. If skipping deserts and alcohol is not a big deal to you, then it might be worth going for.
Holiday Hustle
38 day nutrition, lifestyle, & workout plan
Support and accountability
Community group on Facebook
BONUS Program success guides (covering meal prep, breakfast build-out, optimizing your sleep environment, and more!)
COVAL Fitness Success Stories*
*I'm not going to sit here and try to BS you. I don't ask for photos during "Holiday Hustle", so these photos do NOT reflect the client in the photos efforts during HH. However, these are real-life examples who used elements of what we will be focusing on during HH for their long-term success
Annie R
I didn't realize how much of a role stress was playing in my lack of progress. Once I learned some better methods of managing the stress (including working out regularly and not having to push myself to absolute exhaustion) then my weight started drop and I was fitting into clothes that I hadn't worn in years!
C.M.
The lifestyle that comes with earning your PhD is not conducive to losing weight and living a healthy lifestyle. It's really hard to make those changes with the demanding schedule and all of the stress that comes with it, but I was able to tackle new, healthy habits one at a time which not only lead to me losing over 40 lbs, but feeling and performing like an athlete again!
J.K.
I grew up playing football and adopted "lineman" habits early on and it carried with me throughout my adult life. Slowly, but surely, I was able to shed over 70 lbs through adopting healthy habits that not only lead to me losing 70+ lbs, but helped me keep 85% of the weight I lost off for years now. I feel better, I'm more confident and happier with what I see in the mirror, and my joints feel better!
Frequently Asked Questions
Is this program done online or in-person?
It can be either one!
If you're currently a client of mine who trains with me at the gym, then this program will supplement the work we do together.
If you're not a client of mine (or already an online client), then this will be your workout & lifestyle program that helps you have your healthiest and most fit holiday season ever! It will be done exclusively through the COVAL Coaching app
How much is the “Holiday Hustle” program?
$249 for non-COVAL members and $99 for current COVAL members.
Do I need equipment for my training program?
Nope! Although it would likely be more beneficial, it’s not necessary. I can provide you with a training program that requires ZERO equipment.
I’ve never worked out before. Is this program too advanced for me?
I totally understand the concern of this program being too much to take on if you have never worked out before. That’s why I’ve made it adaptable to each individual and their current fitness level and readiness for change. You will be provided different options that you can do on your non-gym workout days that vary in intensity and skill level.
Money-Back Guarantee
If after the 38 Day Holiday Hustle program, you dedicated yourself 100% to the program and didn’t feel that you got the value that you anticipated you were going to receive, then you will get 100% of your money back.
You will simply need to email me ([email protected]) requesting the refund and why you are requesting the refund. I’m requiring you to share why so I can make improvements to the program which will ensure that nobody else will receive the same negative experience that you received.
Holiday Hustle
38 day nutrition, lifestyle, & workout plan
Support and accountability
Community group on COVAL Coaching app
BONUS Program success guides (covering meal prep, breakfast build-out, optimizing your sleep environment, and more!)